Harvest & Gather’s Pop-Up Winter Market for the PGH Urbanist Guide

The URBANIST Guide aims to produce the best printed city guides in the nation, making it easy for both tourists and locals to pinpoint the outstanding local businesses. As a way to celebrate the vendors featured in the colorful Pittsburgh edition, the URBANIST threw a holiday market much like the type of holiday affair you would have attended in elementary school.

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

Thommy Conroy and I were invited to participate as part of our Harvest & Gather collaboration. The concept for our booth was a Christmas Tree market, which inspired our handmade collection of wreaths, trees, ornaments, cookies… all the holiday essentials!

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

We sold two varieties of wintry cards- one for Christmas/holiday and one to wish Happy New Year. Both cards began with my custom illustrations and Thommy’s calligraphy. We silkscreened them onto thick card stock and sold them in packs with gel pens to make holiday correspondence that much easier.

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

Harvest and Gather27

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com

We crafted the tree-topped mason jars and filled them with homemade cookies like these Chocolate Gingerbread Twigs. You can find the recipe here on my food blog, With The Grains.

Harvest and Gather28

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com
Handpainted Pinecone Trees with custom tags (left). Homemade cookies in tins with custom illustration + silkscreen tag (right).

The green holiday tins contained Double Chocolate, Orange, Cranberry & Hazelnut Cookies. The recipe is here.

Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com
Winter trees; custom illustrated/silkscreened cards and tags, Norfolk Spruce tree
Pop-Up Winter Market for the PGH Urbanist Guide // www.Quelcy.com
Homemade Cinnamon Ornaments (left). A Charlie Brown Christmas on repeat on vinyl (right).

Postscript:

Event: Urbanist Guide Holiday Party
Venue: Wood Street Gallery.
Styling & Wares by Harvest & Gather*.
Photography by Joey Kennedy.

*Harvest & Gather is a bespoke branding & event design collaboration between floral designer/painter Thommy Conroy and myself.

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